Meeting/Event Information

March Chapter Program - In Person

Wednesday, March 26

6:30 pm - 8:30 pm 

Dan Lewis presents:

Branding From The Inside Out for Coaches

This webinar is approved for 2.0 RD CCEU's

Does thinking about "branding" your coaching practice make you feel confused, overwhelmed, yucky, or inauthentic? Branding isn't primarily logos, fonts, and colors. It's about being intentional in how you show up in service of your clients -- and communicating that meaningfully and authentically to those you want to reach. The colors, logos and aesthetics come later. 

In this down-to-earth session we'll map out the three circles that make up your brand blueprint (Being, Doing, and Connecting). We'll focus on how coaches are different from other service professionals and how to distinguish your genuine uniqueness. From clarity, alignment, and authenticity come enrollment conversations with the clients you were meant to serve.

Goals of the session:

Complimentary Gifts:

Each attendee will receive a complimentary copy of the Branding from the Inside-Out for Clarity, Alignment, and Authenticity workbook.

About Dan Lewis:

Dan Lewis is a Chicago-based personal brand photographer, brand illuminator, presence coach, and artist. He helps coaches, consultants, entrepreneurs, and other transformational leaders crystalize their uniqueness in vivid, authentic photos that get noticed and connect. Dan created Badassity Brand Photography (www.badassity.com) to empower his clients' online presence by shifting from vanilla headshot conventionality to vivid magazine-cover-worthy visual charisma.  

A keen student of all things human, Dan holds an A.M. degree in religion from the University of Chicago Divinity School. He has studied photography at the Art Institute of Chicago, coaching with ICF-certified Accomplishment Coaching, dramatic writing at Chicago Dramatists Workshop and improvisation at the Second City Training Center. Dan has coached creatives and entrepreneurs for over 20 years and taught compelling communication at the University of Chicago's Graham School of Continuing Studies. 

He lives six blocks from Wrigley Field on the north side of Chicago and travels with his wife Rosalind to Europe for artistic inspiration.

By participating in this ICF Chicago Chapter event, you ("Participant") understand that portions of the event may be recorded or captured in videos, photographs, audio recordings and/or other media (the “Recordings”). The Participant agrees that ICF Chicago Chapter and its related parties own all rights, title and interest in the Recordings and have the right and permission to use the Recordings even if they include Participant’s name, likeness, voice, biographical details, testimonial, or photograph for marketing, advertising or any other purpose in any media or format, online and/or offline, now or hereafter without further notice or compensation to the Participant for the use of such Recordings. If Participant does not want to be captured in any such Recordings, Participant should make special arrangements with ICF Chicago Chapter on such matters. While ICF Chicago Chapter will make good faith efforts to honor such privacy requests, the released parties shall not have any liability in connection with the same.